Countdown to Midem: meet our headliners & contest winners!

Posted: January 10, 2013 in Uncategorized

Thank you for visiting our blog.  See what’s happening in MIDEM this year!

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26-29 January 2013 I Palais des Festivals I Cannes - France
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Things are heating up as midem ’13 approaches. Rémi Babinet leads Visionary Monday to discuss the business of creativity, and electronica icon Schiller joins Artists Speak to Artists. MINI and The Ting Tings will share the stage to reveal how they produced an explosive marketing marriage of PR, social media and experience. You’ll also find a powerful new Contagious case study, and an insightful video interview on the importance of music and brand collaboration, featuring Olivier Robert Murphy. And also check out the midem festival teaser! 
Don’t miss a beat!
>> Download the highlights of midem 2013 (French version / English version )
>> Don’t forget to download the midem app available on iPhone, iPad and Android!

The midem newsletter allows you to discover our show news, learn the last trends thanks to our industry insights with exclusive video interviews, entertainment reports, music data, blog posts and more! This edition invites you to discover the newsletter. If you would like to continue receiving it, please subscribe here.

Show News
midem marketing competition: meet the finalists
Contagious and The Reel have chosen the finalists for the midem marketing competition. This mix of well- and lesser-known brands and agencies includes Vodafone in Hungary, Renault in France, Philips in the Netherlands and more.
Discover complete details on the shortlisted campaigns >
taylor marcus
Speak at midem: presenting Marcus Taylor
Speak at midem’s found its winner: 21-year-old Marcus Taylor of On Visionary Monday, he’ll explain how to simplify music marketing by integrating tools into an intuitive circuit musicians & labels can leverage.
Review the Visionary Monday Programme >
Remi Babinet 2
Rémi Babinet: ‘creativity means business!’
The Chairman & Global CD at BETC and MD, Havas will talk openly about the business of creativity at this year’s Visionary Monday. Today, Babinet warns, the quest for audience is greater than the quest for talent. Equip yourself!
Learn more about Rémi Babinet’s talk and Visionary Monday >
Schiller - Credit Ben Wolf
Discover the artists speak to artists line-up
Drunken Tiger (South Korea), Kellee Maize (USA), Schiller (Germany) and Timati (Russia) will share their business experience within the Direct2Fan Camp. Don’t miss this chance to hear them discuss using technology to build fan relationships… and ask questions in person!
More about this session and Artists Speak to Artists >
Mini United
MINI & The Ting Tings: when music & iconic brands amplify experience
In 2012, MINI enlisted Sony agencies OCEAN and LA FIEVRE to launch a branded festival: MINI UNITED. On the 27th, MINI, Sony and The Ting Tings will retell this rich brand/music adventure, wedding social media, PR and live experience.
Don’t miss MINI & The Ting Tings at midem >
malaisie concert
An evening engagement: Malaysian Supernova
On January 27th, don’t miss the Malaysian Supernova programme, featuring talented artists Bunkface, ZE!, Amanda Imani, Nadhira, Hujan, Goldfish & Blink, Jaclyn Victor and Sasi the Don! In one night, explore the musical richesse of Malay culture.
Read complete programme details >
midem festivalbis
Play midem live: announcing the winners!
Our talent search, co-hosted by indaba, has ended. Join us in congratulating the winners: English band Yes Sir Boss and Indonesian duo Endah N Rhesa join Madness, Asaf Avidan, Archive, Lou Doillon and Balthazar onstage at midem festival!
Discover the midem festival trailer >
Download the midem Mobile App on Iphone, iPad and Android
The full midem experience fits in your pocket with our free mobile app! Developed by Mobile Roadie, this app lets you browse all the conference and live music programme, discover speakers and artists, watch insightful videos, and join the conversation on our social media feeds.
Download now! >
Show News
The Google/Sydney Opera House Livestream: a contagious case study
Each month on midem’s blog, Contagious unveils an innovative ‘music & brands’ case study. This month, see how the Sydney Opera House helped Google showcase YouTube’s livestreaming capabilities to artists and creators.
Read about this inventive best practice >
Olivier Robert Murphy
Olivier Robert Murphy on ‘The Importance of Music & Brands Working Together’
In this Visionary Talk exclusive interview, Universal Music Group’s New Business Global Head stresses what music/brand collaboration brings to the bottom line: experiences that make advocates into consumers, and vice versa.
Watch the full video >

The 405 newsletter
Show News
blog post 1
Emily White: How Niche and Mainstream will Intertwine in 2013… and Beyond
The digital revolution of this millennium has led to an explosion of new artist careers both big and small, says DIY artist manager White…
See more >
blog post 2
Bernard Resnick: 5 Tips for Success Negotiating With Global Brands
Advice from entertainment lawyers ahead of the “Mock Negotiation of a Branding Deal” IAEL panel at midem 2013
See more >
blog post 3
Conrad Fritzsch: How user involvement adds real value
For the founder of web-based music TV channel, online brands like his couldn’t exist without social media fan engagement
See more >
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